Meet the 2012/2013 Staff!

Posted by cmlifepr on Friday, May 11, 2012 In : Staff

Central Michigan Life welcomes the following students to the advertising and public relations staffs for the 2012/2013 academic school year.

ADVERTISING MANAGERS

Becca Baiers, Allegan, Michigan Senior

Julie Bushart, Farmington, Michigan Junior

Megan Schneider, Saginaw, Michigan Senior

TRAINING MANAGERS

Becca Paciero, Livonia, Michigan Senior

Devann Madden, Brighton, Michigan Senior

SENIOR ACCOUNT EXECUTIVES

Andrew Sarmiento, Saginaw, Michigan Senior

Mark Gustin, Greenville, Michigan Senior

Jana Klaus, ...

Going Mobile!

Posted by cmlifepr on Friday, May 11, 2012 In : Mobile App

Central Michigan Life is very excited to launch it's new App. The CM LIFE App is available for both smartphones and iphones for FREE, and can be found in Google play and the Apple App Store. Follow this link to download our App today: CLICK HERE!

Central Michigan Life will be building downloads (audience) over the summer through campus Orientation sessions, through our website and social media sites and at Welcome Weekend events at CMU.

Advertisers will have the opportunity to utilize the CM LI...

Taking Advantage of the Coupon Craze

Posted by cmlifepr on Friday, May 11, 2012 In : Coupons

Couponing has become wildly popular in the past several years, especially in light of the recession. While the most dedicated couponers, referred to as “extreme couponers,” get the majority of the publicity, they actually make up a very small minority of those who seek out and use coupons on a regular basis, according to a recent article in Daily Finance.

While extreme couponing may seem like a scary proposition for retailers, casual couponing can have huge benefits. For example, a coupon...

National Advertising Awards

Posted by cmlifepr on Friday, May 11, 2012 In : Awards

Central Michigan Life advertising staff had its best E.V.E.R. performance at the annual College Newspapers Business and Advertising Managers (CNBAM) conference, bringing home 6 awards and earning enough points to place 2nd behind the Daily Kansan, the University of Kansas' daily newspaper.

CM LIFE's awards included Best of Category for Best Display Advertising Campaign; Best of Category for Best Newspaper Promotion B & W Ad; Second place for Best Newspaper Advertising Campaign; Third place for...